How do I add a LinkedIn banner?

How do I add a LinkedIn banner? Read our step by step guide to find out.
Because thelime.one is all about real people, real connections and real sales, we're upfront about this article being mostly AI+Human and a placeholder while our team get round to writing the full piece!

Adding a LinkedIn banner is a great way to showcase your personal brand and make your profile stand out. Think of it as a virtual billboard that highlights your expertise, services, or products. A well-designed banner can help you establish credibility, build trust, and even drive traffic to your website or landing page.

Why LinkedIn Banners Matter

When someone lands on your LinkedIn profile, the first thing they'll likely notice is your banner. It's your chance to make a great first impression, convey your values, and showcase what sets you apart. Think of it as a virtual handshake – you want to make it count! A well-designed banner helps establish your personal brand and makes your profile stand out from the crowd.

Designing and Customizing Your LinkedIn Banner

To create a professional-looking banner, you need to think beyond just slapping together some images and words. Here are some key considerations to keep in mind:

  • Optimize your banner for the ideal size of 1584 x 396 pixels, and stick to JPG or PNG formats with a maximum file size of 8MB.
  • Keep your headline concise, clear, and easy to understand – it's the first thing your prospects will see.
  • Make it your own by uploading a photo, cropping, filtering, and adjusting to fit your personal brand.
  • Want to keep your banner private? You can hide it so only your connections can see it.

Best Practices for LinkedIn Banners

Here are some best practices to keep in mind when designing your banner:

  • Draw inspiration from banners that promote projects, feature social proof, or showcase professional work environments.
  • Use your banner to clearly communicate your role, unique selling proposition, and what sets you apart from others in your industry.
  • Make sure your custom-made banner conveys something important to your target audience, whether it's your core values, authority, or the benefits you bring to the table.

Frequently Asked Questions about LinkedIn Banners

Here are some common FAQs to help you get started:

  • What should I put on my LinkedIn banner? Keep it simple and make it about your business or personal brand. Think logos, taglines, or a call-to-action. It's important to try not to squeeze too much in - you want it to be eye catching.
  • What size is the LinkedIn background banner? It's 1584 x 396 pixels, so make sure your design is optimized for that.
  • Should I even bother with a banner on LinkedIn? Absolutely! A well-designed banner can help your profile stand out and make a great first impression.
  • How do I make my LinkedIn profile stand out? A professional banner is just the beginning. Complete your profile, engage with others, and share valuable content to really make your presence known.{}

About the Author

Charli is a co-founder and marketing director of thelime.one and a regular contributor to LinkedIn.

The author worked with AI assistance on this article. (We're a startup and we need to get our stuff out there!) We're working our way through the most popular pieces and rewriting fully with our human team.