Tips for Searching on LinkedIn Like a Pro
Unlock the power of LinkedIn search
You know how crucial it is to find the right people to connect with on LinkedIn. With over 1 billion users worldwide, mastering LinkedIn's search capability is essential to building meaningful relationships that drive sales. In fact, a recent study found that 80% of B2B leads generated from social media come from LinkedIn.
Advanced search
When searching for specific connections on LinkedIn, you need a way to cut through the noise and find exactly what you're looking for. That's where advanced search comes in. With advanced search, you can tap into LinkedIn's data to search for people based on specific fields like location, current and past companies, industries, and even the degree of connection.
- Use advanced search to target specific locations, companies, or industries to find the right connections for your business.
- Refine your search results by adjusting filters like "Current company" or "Past company" to find people who have experience in your industry.
Boolean search
Boolean search operators are your secret weapon when searching on LinkedIn like a pro. These powerful tools help you pinpoint exactly who you're looking for, saving you time and energy in the process.
- Use the OR operator to cast a wider net and find people with either of the specified terms in their profiles.
- Combine AND and NOT operators to get super specific with your search results.
- Group OR terms together using brackets when combining with AND for even more precise searches.
- Don't forget to use quoted searches to find exact job titles, like "Digital Marketing Manager".
Refining search results
When searching for potential clients or partners on LinkedIn, you want to make sure you're getting the most relevant results. By default, LinkedIn sorts search results by keyword relevance, which is a good starting point. But, you can take it a step further by using other sorting options to get even more targeted results.
- Try sorting by the number of degrees from you to find people in your immediate network.
- Use the "Refine Search" button to constantly optimize your search results and get a rich and accurate set of profiles.
Putting it all together
To get the most out of LinkedIn search, you need to combine advanced search features and Boolean operators. Here are some tips to help you optimize your search results:
- Start by experimenting with different Boolean operators, such as AND, OR, and NOT, to refine your search queries.
- Take advantage of LinkedIn's advanced search filters, like location, industry, and company size, to narrow down your results.
By investing time in optimizing your search results, you'll be able to quickly identify the people who are most likely to be interested in your product or service, and start building relationships that can lead to sales. So, what are you waiting for? Start searching like a pro today.
About the Author
Charli is a co-founder and marketing director of thelime.one and a regular contributor to LinkedIn.
The author worked with AI assistance on this article. (We're a startup and we need to get our stuff out there!) We're working our way through the most popular pieces and rewriting fully with our human team.